Motorcycle News

Yamaha to develop cheapest motorcycle in the world

Yamaha is planning to develop and build the cheapest motorcycle in the world, priced at US$ 500 or around Rs. 27,000.

World’s cheapest motorcycle will be manufactured in India and exported across the world to developing markets, in a bid to boost Yamaha’s market share in the developing countries.

yamaha-cheapest-motorcycle

Additionally, Yamaha will launch new scooter each year in India, till 2016 and will be setting up its second R&D center in India, at its upcoming Chennai facility.

Speaking to the media, Mr. Toshikazu Kobayashi, MD, Yamaha Motor Research and Development India Pvt Ltd (YMRI) said, “Our objective is to develop the lowest cost model in the world and lowest cost parts. Our target is to develop the cheapest bike at around USD 500 for both India and export markets, company is developing the bike with an engine capacity of 100 cc or more as smaller bikes with smaller engine do not have good balance. We will first launch the bike in India. There are also other markets like Africa and Latin America where such bike can be sold. We will export the product to such locations in future.”

India Yamaha Motor (IYM) CEO and MD Hiroyuki Suzuki added, “We have been focusing on sporty, stylish and performance bikes in India so far. Now we are looking to increase our presence in the commuter segment. Developing the product in India will give us a substantial cost advantage and enable us to price it competitively. Our long-term target is to sell a total of 28 lakh units by 2018. We are aiming to sell 10 lakh units in 2015 that will include exports.”

One Comment

  1. Dr.Muneer says:

    What is the name of above showed bike?

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